TheMattWalker.com

Personal Website of Creative Strategist Matthew Walker

We Have Officially Seen the Shark Jumped In Sports Uniforms

By Matt Walker | February 28, 2013 | 0 Comment

When done with precision and care, some of the wilder sports uniforms have been very interesting, attention seeking in a good way and overall and nice way to mix things up a bit. Here is an example where bad design with little restraint shows we may need to step back and let the craziness go for awhile.

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New Adidas RGIII Commercial is Pretty Sick

By Matt Walker | July 17, 2012 | 0 Comment

I am not really a fan of Adidas. For one, their shoes never seem to fit my feet well. But as a brand, I find them extremely disappointing. They seem to have cool Euro thing going on, but then they just lazily slap those 3 stupid stripes on everything and from a brand perspective that is […]

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New Nike Jets Uniforms for 2012

By Matt Walker | April 3, 2012 | 0 Comment

Nike unveiled it’s new take on the NFL and overall I really love it. I think some people were expecting something REALLY radical, but from a uniform standpoint, the changes actually are very significant. Teams like the Jets had a hard time squeezing their traditional looks into the newer jersey technologies and the result was a […]

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