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Matthew Walker

Strategic creative leader with a proven record of developing interactive mobile apps and branded digital experiences for some of the world’s most recognized brands. Excels at creative concept development and inspiring creative teams. Creative work rewarded with multiple awards, including a Webby Award, and UX/UI work helped bring ESPN Fantasy Sports to the number one Fantasy platform in the world.


Matt Walker - UX/UI Designer

I am an award-winning expert in design and have been the lead designer for ESPN’s Fantasy Sports product line for the past 8.5 years. My skills are in defining product strategy; my guidance has been key to the ESPN Fantasy’s effective integration of social media and gamification while broadening our reach onto mobile platforms. Through my leadership, the popularity of ESPN’s Fantasy Sports has grown exponentially and now accounts for over 35% of traffic on ESPN.com.

In my tenure, ESPN went from being the number three Fantasy gaming product to number one in the entire world. In the past year my design work on the ESPN Fantasy Football iPad app was honored to receive the 2013 Webby Award Winner for Best Game (Tablet & All Other Devices). Earlier this year we released our ESPN Tournament Challenge app, which I designed for both iOS and Android, which was rated over 4 stars and helped us achieve over 11 million bracket submissions.

My success is a product of my passion for architecting effective product and experience strategies, applying analytical and creative thinking to ideation, evaluation, and end-to-end design execution.

I have been sought-after by the biggest names in Sports, working with the likes of the Pittsburgh Pirates, Orlando Magic, CAA Sports, Marshall Faulk, CC Sabathia, Curtis Granderson, Nick Swisher, Barry Zito, Roy Oswalt, Albert Pujols, Ryan Zimmerman, Josh Hamilton — just to name a few.


Below are my main strengths

UX/UI Design
Logo Design
Mobile Design
Web Design
Mobile First

Key Skillset

Creative Vision, Design Strategy, Digital Branding, UX + UI Design, Logo Design, Typography, Client Management, Mentorship, Mobile First Design, iPhone, iPad, Android Product Design, Prototyping, Usability Testing, Technical Implementation Knowledge, On site Photo Shoot Direction


My Work Experience


VP Creative Design

As VP of Creative Design, oversee all creative efforts for the organization. I established and created the look and feel and brand for this young Tech startup. Day to day responsibilities combine both online and offline brand direction as well as strategy within our products and company direction. This includes Application UX/UI, marketing materials and overall creative production throughout the company.

Nov. 2014

ESPN Fantasy Sports

Creative Lead

Responsible for any and all design within ESPN Fantasy Sports. Work with Technology, Editorial, Sales, Marketing and the business leaders to help mold and create the direction of ESPN Fantasy Sports as well as produce any and all GUI’s and external marketing products. Design as well as Art Direct design concepts, layouts, graphics, logos, advertising units, special sections and the like. Apply fundamental analytical and creative skills to identifying and evaluating design alternatives for assigned design projects. Develop innovative navigation systems, interface designs, typography, and page layouts for web packages and other interactive media.


Creative Director

Directed all of the creative for CasualCorner.com, PetiteSophisticate.com and AugustMax.com. Produced and managed the online execution, HTML email marketing, online promotions, online catalog and affiliate marketing.


Fry, Inc

Senior Art Director

Directed and implemented the creative strategies and look and feel for some of the top e-commerce brands in the world. Also mentored and oversaw junior level creative as well


Co-founder/Creative Director

Oversaw and led all company branding including Advertising, Promotion, Direct Mail, Interactive extensions, Site Design, Sales materials, media kits and Trade Show kiosks and materials • Created Company’s digital imaging standards and Pro-IPO materials


East West Creative

Art Director

Development of visual designs synergistic with user interface, information, interactive designs, current technology and client requirements Design tasks include Wireless hand-held application interface, Internet application interface, Website, Promotion and advertising design. Manage client communication through all phases of development process Work with team of engineers, Product Management and Production to ensure prompt delivery and development of creative briefs, goals and concepts, competitive site analyses, user interface designs and branding characteristics. Conduct and lead internal and client creative reviews. Manage and train a team of junior creatives.

Clients Include: Best Cellars, Coach, Cornell University, Godiva Chocolatier, Growing Family, New York Mercantile Exchange, Ragú, The Sporting News, Waterworks, Waterford, Wishbone

Yoe Studio

Senior Designer

Created initial creative concepts for logo designs, style guides, magazines, toys, store displays and product lines.

Clients Include: Cartoon Network, Goosebumps, Zamboni, Big Boy, Rugrats, Nickelodeon, Time-Warner, Richard Simmons, Bazooka Joe, Steven Spielberg, Hasbro Interactive and Keebler.

Years Experience
Years Web Design
Years Mobile Design



Associate in Applied Science degree

Fashion Institute of Technology, State University of New York


Advertising Design Major

Associate in Applied Science degree

Fashion Institute of Technology, State University of New York


Illustration Major


Take a look at some of my hard work


Recommendations from past peers


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